If you take a look at this blog, you'll see that I haven't written any new reviews for quite a few years.
That's because I've changed my policy. I used to post all my reviews on to this blog and sometimes repeat them on Amazon.
I decided that was a bit silly if one of the reason why I was reviewing books was to promote my own expertise.
So I switched to writing them directly on to Amazon.co.uk and sometimes also sharing the review on Amazon.com.
Then I decided that this was a bit silly too as it wasn't helping to build up my own website.
1) Writing all my reviews on Amazon.co.uk, again with occasional repeats on Amazon.com. I'm a top 500 reviewer on Amazon.co.uk and normally ranked within the top 200.
2) Repeating the reviews for the five and four star book on Wordpress blog of mine - Paul Simister's Business Development Advice.
Are You An Author Or Publicist Looking To Promote a Business Book?
I buy most of the books that I read and review.
I know, I'm far too geeky about this stuff but I do sometimes accept books for review.
Here are the general conditions:
- I can't promise that I will read and review your book. My time is worth more to me than a free book.
- I can't promise that I'll write a nice review. I believe the big investment people make in business books is not usually the money it costs to buy them but the time it takes to read them... or the guilt and mental stress caused by not reading that book nagging away on the shelf. My reviews are independent and I would say that I'm a fair rather than nice reviewer. Five star reviews are a rarity because I believe most well written business books fall in the wider categories of worthwhile (3 stars) to good (four stars). Too many self publishing books can drop to two stars because of the absence of the publishing house editors.
- I can't promise when I'll review a book. I have to be in the mood for that particular subject. Forcing myself to read a book against my interests probably costs it a star in my rating, knocking a four star book down to three stars or a three star book down to two.
What format do I like my books?
I must admit that space is an issue so I love the convenience of Kindle books. I'm also an active reader and I feel bad about scribbling/underlining on paper books.
In order of preference for formats it is:
- Pdf - I generally read on a tablet and the font is the wrong size, turning pages can become awkward, highlighting seems to be harder.
What type of books am I interested in?
I mainly read and write for the small business owner market. That's who I work with these days and business owners are the people who I feel can benefit most from good business books.
Subjects I'm particularly interested in include:
- Books about why business owners and businesses get stuck and struggle to grow.
- Books focused on profit and cash flow improvement.
- Strategic differentiation branding, unique selling propositions etc.
- Wider strategy books.
- Using psychology in marketing including neuromarketing, consumer psychology and behavioural economics.
- Copywriting books.
- General marketing texts although with a bias against social media marketing.
- Business turnarounds and business failure.
- Performance measurement.
- Systems thinking and better thinking in general including the theory of constraints.
My tastes are fairly wide ranging, partly because my MBA taught me that I can't see things in little silos.
Books that particularly appeal are those that are a little different or are pushing forward new ideas on an old topic.
Just email me on email@example.com and tell me about your book.