Book Review Rating - 4 Stars
Scientific Advertising is considered to be an all time classic direct response advertising and copywriting book and when you read it, you can see what a big influence Claude Hopkins has been on Jay Abraham.
The book is over eighty years old and its contents is still very relevant today.
Reading early chapters is easy but I did find that reading Scientific Advertising became heavy going. Language styles have changed a lot in the last eight years and this book hasn't been updated like John Caples Tested Advertising Methods.
Because I can give you an ebook version of Scientific Advertising for free - and I won't even ask you to opt in - you may not need to read my Scientific Advertising review on my Coaching Blog.
Just get it as I rate it at four stars which is a recommendation to read.
Scientific Advertising (free download)
What Do You Think Of Scientific Advertising by Claude Hopkins?
Please leave a comment and let me know what you think about Scientific Advertising.
Is this book by Claude Hopkins rightly regarded as an all time classic.
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