Business Books

Local Online Advertising For Dummies

Local Online Advertising for Dummies by Court Cunningham and Stephanie Brown

Preliminary Book Review

In came the email.

"Would you be interested in having a review copy of "Local Online Advertising For Dummies"?

One nanosecond later, I was replying... "Please send it to me at..."

Two days later, I have a copy in my hands to I decided to write a first impressions review.

First Impressions Of Local Online Advertising For Dummies

Blogging To The Bank Rob Benwell

Blogging To The Bank by Rob Benwell

Book Review - 4 Stars

Blogging To The Bank by Rob Benwell is one of the best known blogging guides on the Internet.

There is a lot to like about Blogging to the Bank when I reviewed it on my Business Coaching Blog.

Blogging To The Bank

Mind Control Marketing Mark Joyner Review

Mind Control Marketing by Mark Joyner
Review - 4.5 Stars
 

Mark Joyner has written an extremely interesting book, "Mind Control Marketing", or more formally "MindControlMarketing.com: How Everyday People Are Using Forbidden Mind Control Psychology and Ruthless Military Tactics To Make Millions Online".

Mind Control Marketing was his first published bestseller (Mark had previously written very popular Internet marketing ebooks) and it was an instant hit.

Guerrilla Marketing On The Internet

Guerrilla Marketing On The Internet by Jay Conrad Levinson, Mitch Meyerson and Mary Eule Scarborough

Book Review - 4 Stars

Guerrilla Marketing On The Internet is an introductory book on Internet marketing by Mitch Meyerson and Mary Eule Scarborough and of course Jay Conrad Levinson's name with top billing.

As you would expect from the title, the book beings Guerrilla Marketing ideas to the online world although personally I would have preferred a tighter integration of the main Guerrilla Marketing ideas into the book.

Integration Marketing Mark Joyner Book Review

Integration Marketing by Mark Joyner

Book Review - 4 Stars

Overnight Mark Joyner has announced a new initiative based on his ideas on Integration Marketing (what others call joint ventures and alliances) which includes a free ebook/pdf version of his next book cunning titled "Integration Marketing: How Small Businesses Become Big Businesses - and Big Businesses Become Empires".

These ideas work for both online marketing and offline marketing.

 

299 Steps To Website Heaven Nikki Pilkington

299 Steps To Website Heaven by Nikki Pilkington

Book Review - 4.5 Stars

Nikki Pilkington's "299 Steps To Website Heaven" is an excellent introduction to the mysterious world of search engine optimisation and Internet marketing which is well written, interesting, practical and easy to read.

Update - Ebook now available for free from my Online Profits blog - thanks Nikki.

Nikki has managed to find 299 different tips to improve the effectiveness of your website with the focus mainly on moving you up the search engine rankings.