I like to high business coaches who have developed great niches because, despite the fact that I don't do enough specific niche coaching myself, I believ it is a great way to quickly build a successful coaching practice.
Today I want you to take a look at how Lucy Johnson is changing the Professional Fitness business (that's personal trainers, fitness bottcamp organisers, pilates instructors etc).
Rockstar Fitness Marketing
There's a bit of a generation gap between me and Lucy but you can tell that she knows her audience and gets away with stuff that I'd shy away from trying.
Continue reading "Rockstar Fitness Marketing with Lucy Johnson" »
Great news. I am starting a new Coaching Mastermind in January 2011 to help you to develop the coaching business you've always wanted.
If you've read Think And Grow Rich by Napoleon Hill, then you'll now that Hill and many of the most successful businessmen in history have attributed their success to taking part in a mastermind.
I'd hear about then and when I started getting closer to the marketing gurus, I discovered that just about everyone belonged to at least one mastermind where they'd share and swap ideas.
It sounded good to me.
Then in early 2010 I decided to get off my bum and do something about it.
I formed my own virtual mastermind group with a handful of business coaches and advisers I'd got to know over the years.
And you know what?
Continue reading "Coaching Mastermind with Paul Simister" »