Continuing the Guru Home Study launch, Eben Pagan has now released his Marketing Voodoo Report to help you market information products.
If you missed Eben Pagan's 44 minute video of how to sell information products, you may want to see that first - Guru Home Study Video (compensated affiliate link).
May 2010 news - the Guru Home Study is being replaced by the Guru Blueprint
Guru Blueprint - compensated affiliate link
Here is the promotional email for affiliates to send out:
Turning "information" into money (special report)
If you want to turn information into money, and build a successful business selling eBooks and other Information Products - then youre going to want to download and read this new free report that's just been published.
It's called the "Marketing Voodoo" report, and it teaches you two of the most valuable and important lessons for increasing the value and price of the information you sell.
It was written by a guy who runs a $25 Million per year Information Product business.
Inside, you'll learn how to NAME your concepts and products to increase their value, and how to translate the value of what you're teaching into terms that make your products worth a LOT more in the mind of your prospects.
These are lessons that aren't taught anywhere else, but you can learn them for free when you read this report...
You can download it right now by going to this page and opting-in to read it:
Marketing Voodoo Report (compensated affiliate link)
Go opt-in to download it now, and let me know what you think of it!
Marketing Voodoo Report - What Do You Get?
The front page of the 22 page Marketing Voodoo report promises "powerful psychological techniques to make your books and information products more valuable".
Eben Pagan makes the important point that information can be made much more valuable because the way it is presented and delivered makes a huge difference. The recent Launch Tree videos showed that some people paid $2,500 for Guided Profit System coaching from Rich Schefren - but some took a couple of upsells and paid $25,000 for some special access.
In Marketing Voodoo, Eben:
- Shows how a catchy title of a book, in tune with the customer's desires outsells the better researched and better qualified information many thousands of times.
- Gives you five questions to answer before you start creating your information product.
- Tells you the number one mistake made by most experts which stops their success.
- Shows you two ways to create alchemy
- Gives an example of how to take emotional pain and turn it into dollars.
The Marketing Voodoo Special Report is a very interesting read for anyone selling information products or wanting to sell information products.
Marketing Voodoo Report (compensated affiliate link)
The Marketing Voodoo Report Video has appeared on YouTube
Marketing Voodoo Report (compensated affiliate link)
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