There is no doubt, Frank Kern has given away some great stuff in the build up to the List Control launch which is happening today - Monday March 15 2010 - at noon Pacific, 3:00 pm Eastern and 8:00 pm in the UK.
Frank has released a video to tell you exactly what you get with List Control and why you should buy it. - List Control (compensated affiliate link)
Here is the email Frank has asked his affiliates to send out, I've then given you my notes from the video and my thoughts on the List Control promotion.
Note the give-away of the event exclusively with Frank Kern which is great for those in the U.S. or who can easily travel to it.
Subj: BREAKING NEWS
If you thought people were freaking out over List Control now ...wait until you see this new video Frank just released (no email needed):
List Control Program Video - compensated affiliate link
Here's the scoop:
Frank Kern is teaching an EXCLUSIVE 2-DAY workshop that's *just* for the people who get List Control.
And he's doing it as a GIFT (free) to his new members.
The last time he taught a workshop by himself, it was his famous Serializer class ...and it cost $10,000.00 a head.
(Plus it sold out in 54 minutes without a launch.)
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THIS ONE COSTS NOTHING
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The only "catch" is you have to be a List Control customer to attend.
He's not letting anyone else go.
Just the people who get List Control.
This is probably the single most valuable bonus I've ever seen offered.
After all, his last "Kern Only" workshop was $10,000.00.
And this one is JUST HIM TEACHING.
No Pitching.
No "All Star Lineup".
No Fluff.
Frank says it'll be 100% content and hot seats...just like he did at his $10K Serializer events.
You can get the full story here:
List Control Program Video - compensated affiliate link
Talk soon,
Frank Kern
P.S. I'm not alone in telling you that the content you can get here in Frank's members' area for free is easily better than 99% of the stuff you'd pay $1,000.00 for:
List Control Program Video - compensated affiliate link
And if you're wondering why so many people are behind List Control, then you need to look no further than this amazing free content.
After all ...if the free stuff is this good, imagine what the REAL course is like!
The List Control Video: What It Says
The good news is that the List Control video is only15 minutes long so it won't eat up your lifetime and Frank Kern may be in selling mode but he does it with bags of charm.
List Control is a four week interactive living training program to help you to build a profitable list.
You'll be getting online video training from Frank Kern plus weekly group coaching calls where Frank will go over key points from the program and answer questions.
List Control Module 1 - Getting your mindset right
Topics that will be covered in the first List Control module are:
- who is your ideal subscriber
- how you can help them
- how to create a plan to do exactly that
- how to attract your ideal subscribers
- how to gain trust and turn them into customers
- the good and bad sources of traffic - you are being misled because not all traffic is equal
- the best place to get the best prospects
- how to build a list getting machine the right way from your website and opt-in pages onwards through autoresponders etc.
- You'll even get high converting templates for you to edit and paste into your website.
List Control Module 2 - Getting your subscribers
- the best places to get traffic
- how to use Yahoo, Bing, MSN and Google Adwords
- a special Google friendly adwords landing page
- the walk through of a live campaign all the way to making affiliate sales so you can see exactly what you should be doing.
List Control Module 3 - Turning your subscribers into long term customers
- build a long term sustainable business
- the insider strategies Frank has only shared with his high paying private clients on the four promotions to get sales quickly
List Control Module 4 - Long term escalation of goodwill and profits
- advanced Mass Control strategies that Frank Kern has never taught before.
- how to become an instant celebrity in your market
- how to extra higher fees than you can imagine
Frank Kern thinks List Control is so complete you may never need to buy any more training.
Two things about that:
- You don't need the fancy List Control bonuses being offered if Frank Kern is right - all they will do is distract you from implementation
- I think he'll still be recommending you buy stuff from his buddies.
How Much Does List Control Cost?
No big surprise. List Control is another $1,997 program which is also available on a three month payment plan - not clear at what level but you can be sure you will be paying a huge "interest rate" on the slow payment.
Frank Kern does offer a good guarantee - take the whole class and if you don't think you've got value for money, one email and you can ask for all your money back.
It's not sure how long the guarantee will last so if you are thinking of giving it a no risk trial, you do need to be focusing on consuming the product quickly.
The Frank Kern List Control Bonus
I suspect that it is the bonus which will knock people off the fence and turn them into buyers.
Everyone is invited to a live event in San Diego where Frank Kern will be teaching the content from three new products he intends to sell in the future. No guest speakers - just Frank Kern.
- JV Control - how to get affiliates who command the attention of the market
- Product Control - how to create high value premium priced products people want
- Copy Control - learn the most effective way to write copy for video and print
The catch is that only 550 people can get into the event and I am sure Frank Kern expects far more than that to buy List Control.
Luckily everything is being recorded and you'll get access to all the videos.
My Thoughts On List Control
Is List Control something you need or are you being sucked in to the launch process? Take a look at my How to avoid guru greed article on my Online Profits blog.
I list several big name marketers who are on my "not buying from again" list.
And Frank Kern should be added to that list but it's not because the training programs are bad.
It's because of the consumption problem.
I bought Mass Control last February (2009) I've watched the videos but I haven't listened to the audios of the Mass Control coaching classes and I haven't done anything with what I learnt.
I'm $1997 down on the deal.
Is that Frank Kern's fault? Does it make Mass Control bad?
No.
It just shows it is much easier to get sucked into buying than it is to do something about it.
OK I was ill for much of last year but I was still active on the internet.
Frank Kern will sell a huge proportion of List Control programs but the issue is whether you should be one of the buyers.
Dan Kennedy has a theory that only 20% of info products get consumed and people get their money's worth and only 5% go on and make big improvements.
Are you one of the 5%, the 15% (for the rest of the top 20) or one of the 80%?
That's the question you've got to ask.
Where does List Control fit into your plans and what can stop you consuming and acting on the information?
One thing I hear is that Frank Kern's stuff works for Frank Kern - there is no doubt about that because his record of successes is outstanding - but what if you're not like the super cool, charming surfer dude.
I'm sure List Control will be very good. Only buy it if you believe you will profit from it.
List Control - compensated affiliate link
The List Control Bonus Feeding Frenzy
List Control has started a huge feeding frenzy from the Internet marketing gurus offering to give you their best stuff if you buy List Control through them.
Let's be clear, they are playing for about a grand in commissions so all these offers of $5,000 bonus etc shows you just how valuable they think their products really are if they are prepared to discount at 20 cents to the dollar.
Makes you think doesn't it?
It also has a big detrimental effect on you:
- It increases your consumption problem. I am sure List Control will be a big course which will take many hours to go through and you'd be advised to go through it three, even four times to really pick up on the nuances of what Frank Kern is saying.
- It delays action - it is action that attracts money, not watching videos although they will help guide you in what to do. Extra stuff will probably stop you implementing List Control as quickly as you could and you might lose momentum altogether. That's what happened to me with Mass Control.
- It causes confusion - guru 1 says do A, guru B says don't do A but do B - so what are you going to do? Probably nothing.
Psychology, create the need, Frank is good at that and he get's paid well, he reminds us of that in his video. I am learning that you must separate feelings from buying and look behind the curtain to see whether or not there is something you need for yourself, if not you may have to say No! to that feeling. The key to remember is that Good Copy sells, Great Copy really sells!
PS Remember in the end LifeIsWhatUmakeIt.com
Posted by: Nathan Black | March 15, 2010 at 05:39 PM