In my opinion Triggers by Joe Sugarman is one of the greatest sales and marketing books ever written (see my Triggers Review on my Business Books blog).
So you will realise that when I got an email from Mark Joyner this morning telling me about how I can get a free mp3 copy of over 4 hours of interview between Joe Sugarman and Dan O'Day on the psychological triggers, I just had to get myself a copy.
Joe Sugarman Triggers mp3
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I have a large and popular Typepad blog which I've been very happy with until October 2010.
I don't understand why but i seem to have some kind of conflict between Typepad and Windows 7 which stops me writing new posts or editing old ones.
The Typepad program starts to load a post but just hangs, forcing me to exit the browser.
(I;m writing this on a notebook which runs Microsoft XP).
The problem started when came out of hospital at the beginning of October and two major changes happened:
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Two trends are happening online with information products:
- Products are getting more specialised and narrow in their scope; or
- Products are designed for a narrow niche of target customers
eMarketing Pipeline for Business Coaches is an example of the second type. A training program designed to help business coaches market online.
In a marketing survey of coaches I did earlier in 2011, I was amazed to discover that the Internet wasn't a big sourcee of leads for coaches when I know it is for me and for a few close friends.
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