Do you have a reputation monitor? Do you know what is being said about you on the Internet?
One of the nice things about gaining attention is that people start wanting to know what you think and start searching for you online and become regular visitors to your website of blog.
Unfortunately attention also creates jealousy and people who want to take cheap pot-shots at you.
Some say all publicity is good publicity but I'm not too sure I believe that.
As well as my own thoughts on business development, I feature the ideas of the ten people I pay most attention to on my blog together with the ideas of others and I am amazed how many hits I receive for people searching for news of scams by these gurus.
Web 2.0 technologies can do good as well as harm and whilst the weight of public opinion ultimately counts, many people are inherently lazy and won't do an extensive search. First impressions can become the overriding impression.
Monitoring Your Reputation
I use Google Alerts on my own name and a few of the phrases I want to be closely linked with my name. While this is useful, it is by no means complete. It tips me off to some comments and some places where terms like the "Eight Pillars of Business Prosperity" and "customer focused entrepreneurs" are used and where the copyright of my blog is being breached.
Now Rich Schefren has come up with a much more comprehensive solution to allow you to monitor your reputation called Reputation Monitor. This pulls together many different feeds of information for your chosen phrase into Google Reader for you to see what is being said.
Rich has done this because he creates a lot of attention with his blockbusting free reports but he has also created considerable jealousy in the way he has had such a rapid journey to gurudom.
Some love his ideas (like I do) but some pick and pull at minor issues.
Nobody is perfect (sorry Rich) and I am a big believer in the ideas of polarisation.
It is much better to be loved by some and hated by some than to be tolerated by all as bland and inoffensive.
Monitoring Your Reputation
There is no sales pitch on this one?
Do you want to know what is being said about you or do you want to be ignorant and hope that no one is using the power of social media to plant untruths and misrepresentations?
If you want to know then just pop over to Rich Schefren's blog and download the Reputation Monitor. (affiliate link)
There is no cost and it is simple to set up if you follow the short video.
By the way when you look at the Who's Been Talking About You posting from Rich, take a look at the comments and you will see that I left a comment and the Rich replied "Paul, I read every one of your posts - not only the ones about me."
As you can imagine, I am pretty chuffed about this as it is further evidence of my own growing stature as a blogger. I've still not managed to get Rich's personal email address yet though which for some strange reason has been a goal ever since I read something in Yaro Starak's blog.
And no don't worry, it won't stop me crossing swords with him if he falls below the high standards he has set to date.