Is it coincidence that more of the biggest name marketing and business gurus are turning their CRM system, email system, ecommerce system and affiliate marketing system over to Infusionsoft?
Infusionsoft CRM
Of course it isn't.
If you have a multi-million dollar marketing business, you want the best...and you can afford the best because the right investment in CRM software systems will make you much more money than it costs.
Which Marketing And Business Gurus Use The Infusion System CRM System?
- Rich Schefren
- Jay Abraham
- Dan Kennedy
- Michael Gerber
- StomperNet
- Frank Kern
- John Carlton
- Ryan Deiss
- Yanik Silver
- Clayton Makepeace
If I looked I could probably find many more.
I know because Infusionsoft is the affiliate software I have become most familiar with using because of my connections with these marketing gurus.
Some use Infusionsoft more extensively than others but they all use Infusionsoft to manage the follow up and conversion of leads and just as importantly the revenue generation from the back end.
The Money Is In The Backend If You Can Your Systems To Integrate
You may have heard it before, but the back end - extra sales after the first purchase by a customer - is where the big money is.
But you need a fancy system to manage the relationships or your are stuck with manual analysis and manual intervention in the sales process.
The late Gary Halbert used the idea that some customers are like "porcupines in heat" (it seems that it only lasts about three hours a year and if they want baby porcupines, fast action is needed).
You some customers become irrationally responsive and want to buy everything they possibly can from a supplier. Look at the rush for MIchael Jackson music after his death. People have to have it and they have to have it NOW.
So if you have customers who are like porcupines in heat, their behaviour needs to be flagged up so that you can adjust your offers. And that's the kind of thing that Infusionsoft does.
But other customers are happy with what they have and they will resent being bombarded with offers. In fact they will resent it.
Some of these will include customers who will buy everything you offer...but in their time and not yours unless you come up with a slamdunk offer.
Infusionsoft CRM Review
I am not an Infusionsoft client so my review and thoughts are very much from the recipients side.
I see Infusionsoft as an affiliate marketer and I find it the easiest to use. Everything is very well laid out. I can see my sales, my ledger, the traffic statistics, the affiliate links and banners.
Believe it or not some of the other systems make this type of information hard to get at or don't deliver it at all.
If you sell with affiliates then you must do everything you can to make it easy. For many affiliates, it is the line of least resistance. If they have to make an effort, they won't do it.
Most of my Infusionsoft JVs run a good tidy ship and I know how much I have earned and I know how much I am getting paid. But any system, even one like Infusionsoft needs to be looked after otherwise you get garbage in gargabe out.
So for one of the Infusionsoft clients I have no idea how much they are paying me, when or how the payment that is received relates to the amount shown in the ledger. And when I query it, they don't seem to know either.
My other experience of Infusionsoft is as a purchaser so as well as promoting these people, I buy from them and the software handles well, even under the pressure of a big Internet launch where thousands are flooding to webpages at launch time.
Getting More Details Of Infusionsoft For Yourself
The big name clients are impressive, no doubt about it but you need to see the Infusionsoft CRM software for yourself.
Infusionsoft have tried to make this as easy as possible.
First they have a demo with a short video explaining about Infusionsoft and then you fill in a form to get a more extensive demo.
Infusionsoft CRM
That puts you into the Infusionsoft CRM system and just like watching Jeff Walker and Frank Kern on product launches, you should watch the Infusionsoft process carefully to see what you can learn about effective follow-up.
The idea of an Infusionsoft demo at your convenience is nice but even better you can get hands on access to an Infusionsoft trial.
Infusionsoft CRM Trial
It is free - no charge - and you get 15 days to see for yourself how easy the Infusionsoft CRM is to use.
It is a great offer from Infusionsoft and shows their confidence in their CRM system since everyone knows that there is a learning curve involved with any new system.
More Details About The Infusionsoft CRM System
If you want more details about the Infusionsoft CRM system and how effective follow up of leads and building the backend can have a huge impact on sales, Infusion offer some excellent free reports.
Infusionsoft Reports
Have You Used Infusionsoft?
As always I am keen to encourage relevant comments so if you have used Infusionsoft or looked at it but choose another CRM system I will be very interested to read what you think.
Please just leave a comment but look out for the sneaky captcha to avoid spam.
I am an affiliate for InfusionSoft and if you join after clicking through from one of my links, I will be paid a commission.
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