One of my favourite gurus Mark Joyner is set to launch a program that competes with me - the Simpleology Business Coaching program.
Simpleology Business Coaching Video 1 - affiliate link
In this video which introduces the Simpleology Business Coaching program:
- Mark Joyner gives some details of his background and how his Construct Zero business will be concentrating on philanthropic activities around the world.
Simpleology Business Coaching fits in because entrepreneurship is a great lever for lifting people out of poverty and into prosperity.
- Mark then introduces the two new men of Construct Zero and Simpleology, CEO Brad Semp and COO Dano Bennett - both with very impressive track records.
- In the video, Mark then gets into the meet and explains his concept called the Scalable Marketing Process
What Is The Scalable Marketing Process
Well apart from ruining my ability to spell the word scaleable (another British English vs American English inconsistency), the scalable marketing process has the ability to grow with your business success to create exponential growth.
Simpleology Business Coaching Video 1 - affiliate link
More details about the scalable marketing process idea have been released in the second Simpleology Business coaching video
Simpleology Business Coaching Video 2 - affiliate link
Although at first it does look as if you have clicked into the Dog Grooming cashmap but that is just to make the point that any system or process can be broken down into steps.
When you watch this second business coaching video, you will be invited to opt-in to the email list and you will be taken to another page which
- Includes an example of a Scalable Marketing Process in the form of a cashmap style flow chart diagram.
- You will be invited to take part in a competition using the Scalable Marketing Process and you can win lifetime membership of the Simpleology Business Coaching program or free twelve month membership so the prizes are well worth a little effort.
But you get the details when you opt-in after watching the second Simpleology Business Coaching video - affiliate link
Learn More About Simpleology Business Coaching
At this stage I have no idea of the numbers that will be able to go into the Simpleology coaching process so I recommend that you enter your name and email address to get more details.
I am tracking each step of the launch on my Simpleology blog (yes I am that much of a fan) so to get the full low down on everything I know about the Simpleology Business Coaching program click over to:
Getting To Know Mark Joyner & Simpleology
I recommend that you pick up a copy of Mark Joyner's classic marketing book "The Irresistible Offer" (affiliate link) which Simpleology are giving away free.
It is a great way to appreciate how Mark takes a complicated subject like marketing and strips it down to the basics. The book is packed with examples to show you that these ideas under-pin business success.
Disclosure - I am an affiliate for Simpleology and if you join after clicking through from my link and then buy something, I may be paid a commission. I have been given one month free in the coaching program to help test/evaluate it.

















Hmm, looks interesting; I'll have to try it out. One thing that comes to mind when hearing "scalable marketing" is viral marketing -- for example, videos on YouTube, AdWido, DailyMotion and so on that spread easily across the Internet.
Posted by: James40 | 27 July 2009 at 08:48 PM
James
Thanks for your comment.
Interesting that you should mention viral marketing as Mark Joyner was one of the pioneers of viral marketing and it is covered in the excellent book, The Irresistible Offer
http://www.irresistibleofferpdf.com
Posted by: Paul Simister | 28 July 2009 at 07:09 AM
Hey! I was doing a search on Dano barnett and found your site...good info. I also follow simpleology but I am not as informed about Mark Joyner as you seem to be. I live in Brussels so I have the same time issues with things being put out. I have a question for you re: the business coaching, do you think the simp buss. coaching would be good for someone that has never own a business, has never attended college and is a hairdresser by trade who just moved to brussels a year ago and is trying to figure out how to do business? Your thoughts would seriously help... cheers
Posted by: johnvir | 29 July 2009 at 10:51 PM
Simpleology Business Coaching is a brand new program so it is difficult at the moment to know who it best suits.
I have learnt that what is great for one person is not so good for another because of the different situations, the different problems, the different knowledge and the different learning styles.
It also makes a big difference in one to one coaching how the coach and client interact. I know that I can get on great with some people but struggle with others because we think and act so differently.
I am a Simpleology Business Coaching beta tester so that gives me a chance to get a first look at the coaching program.
My expectations are high because I rate Mark Joyner so highly because I appreciate his gift for simplifying ideas.
I'm not sure of your situation as you say that you don't own a business. Perhaps you are planning to start one.
Personally I prefer to work with people who have already started their business and want to improve it than taking people through a start-up situation.
While many of the skills are the same, the start-up situation is a unique time - exciting but scary. In my experience people underestimate how difficult it is to attract customers and over-estimate revenue in the early months.
Have you had a look at the Business Start Up Cashmap?
http://businesscoaching.typepad.com/simpleology/2009/06/small-business-start-up-cashmap-free-strategy-cashmap.html.
Also take a look at my main Business Coaching Blog as it is packed with good stuff.
http://businesscoaching.typepad.com
Posted by: Paul Simister | 30 July 2009 at 02:13 AM