Dan Kennedy - Psychological Manipulation Business

Here is a short video from Dan Kennedy at the Glazer-Kennedy Info-Summit 2009 for information marketers and Dan explains that, regardless of how uncomfortable it feels, marketers are really in the psychological manipulation business.

This is Dan Kennedy's style of marketing advice - hard-hitting and unflinching - which polarises people. I don't hear people say "Dan Kennedy, he's OK I guess", people either love him or hate him.

Yes this psychological manipulation is caveated with the principle of delivering ethical value but you need to get past the inertia and scepticism to buy.

If you want to try Dan Kennedy's hard hitting style I have a free gift for you - a 2 month trial of the Glazer-Kennedy Insider's Circle.

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Comments

[Paul]

If you arrive on this page because you are interested in psychological manipulation in business, either because you want to protect yourself or because you want to persuade (manipulate is an ugly word) others take a look at these two categories and you will find more of what you want.

Marketing Psychology

http://businesscoaching.typepad.com/the_business_coaching_blo/marketing-psychology/

Influence & Persuasion

http://businesscoaching.typepad.com/the_business_coaching_blo/influence-persuasion/

You may even be interested in the copywriting section

http://businesscoaching.typepad.com/the_business_coaching_blo/copywriting/

I also wrote a blog on Manipulation In Sales & Marketing which features videos from a TV documentary about manipulation in the 20th century

http://businesscoaching.typepad.com/the_business_coaching_blo/2008/03/manipulation--1.html