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05 November 2009


I don't think there is a problem with selling hope as a whole. I do have a problem with selling lies that are camouflaged as hope. WE all need hope in - something. It's different for everyone. What we don't need is false hope.

Heather, thanks for your comment.

You have the type of balanced approach that I was trying to suggest.

Hope is such a positive force but selling hope can be and has been frequently abused.

I watch the Internet marketing "make money online" market and some of the biggest players have announced that they are pulling out.

The Salty Droid blog


has been ruthlessly exposing those who make false claims and exploit the hope seekers.

While I have some concerns about the FTC new rules, moving from selling the sizzle to the steak should certainly help people make better decisions.

Very informative. It is very important to have enough knowledge about the legitimate practice towards our business.

You see "Selling Hope" all over the world and in every corner.

I thought this was an interesting article

The Most Dangerous Con: Selling Hope


which looks at building on any good news to justify an investment in the stock market.

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