Since then the Internet, email marketing and video marketing have become established as great ways to be found by those who are searching for solutions and to reach out and involve those who are getting ready to buy.
It seems we are on the cusp of another change.
Google believes that in three years desktop computers will give way to mobile as the primary screen from which most people will consume information.
I have highlighted primary screen and most people for emphasis. If Google are right and there's no one with more information to see the trends, that is a remarkable change.
It means there is a huge opportunity for those people who are brave enough to jump ahead of the masses rather than follow the crowd.
The challenge is to find new ways to reach your customers through mobile marketing.
I've read people on average spend about 2.5 hours a day in front of a computer. That's a long time in one way but out of 24 hours but it's not much more than 10% of the day.
Compare that to the relationship people have with their mobile cell phones and how the development of the smart phones are depending that relationship.
If most people are awake for 16 hours a day, they probably have their mobile near them for 12 to 14 hours.
I don't know where mobile marketing is going but the idea of having the opportunity to give potential customers messages they want to receive is very appealing.
Or go straight to the Stomper mobile sign-up page - compensated affiliate link.
Breaking into mobile marketing and being what is known as an early adopter isn't for most people but it may be for you.