I hope you had the chance to grab for yourself a copy of the Joe Sugarman Triggers mp3s that were used as in the prelaunch of the Lost Sugarman Tapes.
The bad news is that they've gone and you can't get them any more.
The great news is that the Lost Sugarman Tapes are now available.
And at a much lower price than I was expecting when you use the coupon code m78xc3qw.
The Lost Sugarman Tapes - affiliate link
Joe Sugarman is a legendary direct marketer who is more entrepreneur than copywriter. He has skills and insights that make him respected by the great and good copywriters but Joe has built his reputation by selling products for himself rather than being a hired gun.
That makes him difficult from people like Gary Halbert, John Carlton and Dan Kennedy - all of whom I've studied intensely.
While Joe Sugarman's main success was in selling products, he also loved to teach entrepreneurs how to create an offer and take it to the market to make money.
In the 1980s he presented some high price seminars but didn't use the opportunity to create an expensive info-product. It turns out that he did have one of his seminars videoed but didn't do anything about it.
A few years ago he mentioned to author and Internet marketer Mark Joyner that he thought he had the tapes somewhere. Joe didn't know where but mark was eager to get his hands on them.
Well the tapes have been found and have been remastered and digitally enhanced, although they are not up to 2011 standards.
But it's the content of the Lost Sugarman Tapes that matters.
Online access is now available to a limited number of buyers, before they are taken off sale forever.
The Lost Sugarman Tapes - affiliate link - coupon code m78xc3qw
Can you learn from a multi-millionaire direct marketing legend?
Of course you can. If you've heard the Triggers mp3s, then you'll know that Joe Sugarman has an engaging style and approach and it's not based on sleazy tricks.
Are marketing tips from the eighties still relevant in 2011?
Communication methods have changed in the last twenty to thirty years but that time is a drop in the ocean to time it takes for human psychology to change.
The guts of what Joe Sugarman teaches are still very relevant. With the Internet and social media, we've just got new ways to deliver the message.
Best of all I was astonished at the price that the Lost Sugarman Tapes are offered at.
I guess I've got cynical but I feared that this would be another $1,997 product (that's the common price in Internet marketing) or at best $997.
I wasn't even close as you'll find out if you click over to
The Lost Sugarman Tapes and use the coupon code m78xc3qw
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