I receive repeated nuisance, unsolicited telephone calls from the Business Startup Show in London wanting me to exhibit.
I am not interested in the Business Startup Show - never have been, never will be.
Continue reading "Business Startup Show - Nuisance Marketing Telephone Calls" »
In recent weeks I've been writing a lot about strategy models on my specialist strategy blog, Differentiate Your Business.
The Purpose Of Strategy Models
Strategy models help you to organise your thoughts about business strategy and explain your thinking to other people.
Continue reading "Strategy Models" »
It's important to ask your customers why they buy from you because they may have discovered some benefits that you don't appreciate or don't emphasise in your marketing.
Equally important, but done less is to ask the customers of your competitors or people who have expressed an interest but haven't followed through...
Why Don't You Buy From Us?
Continue reading "Why Don't You Buy From Us?" »
When times are tough and things look bleeak, the true entrepreneur senses a real opportunity is close.
Why?
Because change creates winners and losers.
Continue reading "Entrepreneur Success Program - Seperating Winners From Losers" »