I have just heard that Dan Kennedy is having a four day promotion of his 12 Cd and big book course "Back End Marketing and Joint Ventures" (affiliate link).
As I help you to find hidden profit in your business, back end marketing is at the very centre of those ideas.
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Overnight I had an email from Jay Abraham announcing a three day joint venture conference in Los Angeles called the Power Partnering Super Summit.
Dates are fixed for October 24th to 26th 2008 in what are said to be intensive ten hour sessions. From what I've heard that sounds quite modest for a Jay Abraham conference.
You can read the contents of the email - Jay Abraham Joint Venture Super Summit
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Three years ago joint venture expert Marc Goldman joined up with Jay Abraham to create the Joint Venture Mastery program which I've looked at several times, but until today I hadn't bought.
What's Changed?
First I have introduced joint venture arrangements as an essential element in my marketing of my Guerrilla Marketing Coaching programs (although as a Guerrilla I should be calling it Fusion Marketing).
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Yesterday I told you about the new book from top marketing author and Internet marketing legend Mark Joyner called Integration Marketing (see Integration Marketing website - affiliate link).
Integration Marketing is a series of specific techniques involved with inserting a marketing message in a place that will attract attention from your target market for your own products and for joint venture partners. (I hope Mark is happier with that definition, he "corrected me" in a comment on yesterdays blog posting).
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Mark Joyner has a new book out - Integration Marketing and you can get the ebook version for free.
Jay Conrad Levinson and the Guerrilla Marketers call it Fusion Marketing, Jay Abraham calls them host beneficiary relationships, others talk about joint ventures and alliances but Mark Joyner uses the term Integration Marketing.
Whatever name you use, but for the rest of this posting I will refer to Integration Marketing, you can give your business a major boost by working with partners and integrating your products into their business and vice-versa.
Mark Joyner's Next Book Integration Marketing
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The secret is out and we now know what Rich Schefren has been up to for the last few months since he published the Maven Matrix Manifesto. He has been writing "The Complete Guide To Highly Successful Internet Joint Venture Partnerships."
Interesting. Very interesting.
Rich Schefren has built much of his success based on joint ventures and I remember the teleseminar series he did with Stephen Pierce and Jay Abraham a few years ago that pulled in an amazing amount of money.
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